Mill Avenue Directory Brochures

Two months, a 100mb Adobe Illustrator file, a computer upgrade, 50,000 revisions, and a slight delay from the print press… and the Mill Avenue directory brochures are complete!
It was a battle at just about every turn; the map alone (the 100+mb Illustrator file) pushed my 32bit XP machine to its limits, resulting in an upgrade to the 64bit machine. The fact that it will be used as a tool to aid in the navigation to downtown tourists meant that it had to be passed around many sets of eyeballs to ensure accuracy and readability, hence the 50,000 updates (slight exaggeration). Not to mention that since it was a custom cut size, double gate fold meant that the guaranteed in-hands date did not apply to this order, resulting in a delay in delivery… Nonetheless, it is complete and I could not be happier.

Mad Directory Brochures

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I'm a graphic designer from Mesa, Arizona with a B.A. degree in Visual Communication. My focus is on web site design/development, organic SEO and Wordpress themes, I also love to be at the forefront of brand development.

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9 Responses to “Mill Avenue Directory Brochures”

  1. Nice work, Paul. The map looks great, those are ton of work. Well done.

  2. Dude, this is awesome, Paul! I had no idea you’ve been working on this. Is it your own gig, or through another company?

  3. Paul, looks good. Nice to see this piece of literature getting updated. Hope you’re getting paid by the hour on those revisions, sounds intense!