Mill Avenue Directory Brochures

Paul Sutton — Wed, 17 Jun 2009 04:42:57 +0000

Two months, a 100mb Adobe Illustrator file, a computer upgrade, 50,000 revisions, and a slight delay from the print press… and the Mill Avenue directory brochures are complete!
It was a battle at just about every turn; the map alone (the 100+mb Illustrator file) pushed my 32bit XP machine to its limits, resulting in an upgrade to the 64bit machine. The fact that it will be used as a tool to aid in the navigation to downtown tourists meant that it had to be passed around many sets of eyeballs to ensure accuracy and readability, hence the 50,000 updates (slight exaggeration). Not to mention that since it was a custom cut size, double gate fold meant that the guaranteed in-hands date did not apply to this order, resulting in a delay in delivery… Nonetheless, it is complete and I could not be happier.

Mill Avenue District Map Directory

Paul Sutton — Wed, 22 Apr 2009 16:00:12 +0000

Volunteering your services to a community has certainly opened up some new opportunities and the chance to explore some creative aspects of myself that have never been challenged. I have never doubted my imagination, but like a lot of “graphic designers”, I am not naturally gifted when it comes to fine art, however… the constant use of Adobe Photoshop and Illustrator for the past 8 years has essentially turned my hands into tools that with a little direction can create some pretty nice things.

The following is a very rough draft of the first proof that I will be submitting for the redesign of the map directory for the Mill Avenue District. It is only about 80% complete and will most likely transform extensively before being submitted. Updates and progress reports will be made here in this post, so check back soon.

paulsutton.us » map

Mill Avenue Directory Brochures

Mill Avenue District Map Directory

April 15, 2009. Initial concept, layout and perspective. Concept approved.

UPDATE: April 22, 2009. Mill Avenue Directory Map nearly complete.

UPDATE: May 15, 2009. Mill Avenue Directory Map pre-press.

UPDATE: June 15, 2009. Directories Post Press